Happiness, Money, & Personality Tests
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Hedonism Value Scale:
How much are you willing to sacrifice for pleasure?
The Value of Money Scale:
How much do you think money will make you happy?
Experiential Buying Scale:
Some people are gadget heads and some are foodies. Which do you spend your money on?
Values and Marketing: Beyond the Purchase Teams Up With Zenzi Communications
June 30, 2014
Is the United States materialistic? The geography of consumption.
March 25, 2014
What is hedonism? A lesson from Dorian Gray.
February 3, 2014
What do personality traits tell us about consumer behavior?
January 26, 2014
Do Our Values Predict What We Buy?
January 21, 2014
Recent Media Mentions
"Americans are free to chase happiness, but too few of us actually achieve it. The answer is in knowing how—and where to look"
June 27 2013
"Personal Finance: How money buys happiness. It's an age-old question: Can money truly buy us happiness?"
June 9 2013
"A leap of faith: Leaving the office for the woods. Animal lover 'feeds soul' by walking dogs in the wilderness"
March 23 2013
"Why be Spiritual? BeyondThePurchase.org Determines the Top Five Benefits of Spirituality"
February 28 2013
contact: webmaster at beyondthepurchase dot org