Happiness, Money, & Personality Tests
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Hedonism Value Scale:
How much are you willing to sacrifice for pleasure?
The Value of Money Scale:
How much do you think money will make you happy?
Experiential Buying Scale:
Some people are gadget heads and some are foodies. Which do you spend your money on?
Is the United States materialistic? The geography of consumption.
March 25, 2014
What is hedonism? A lesson from Dorian Gray.
February 3, 2014
What do personality traits tell us about consumer behavior?
January 26, 2014
Do Our Values Predict What We Buy?
January 21, 2014
You Know That Sex Sells. Do You Know Why?
September 26, 2013
Recent Media Mentions
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June 27 2013
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June 9 2013
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February 28 2013
contact: webmaster at beyondthepurchase dot org